Question 1 of 4: Are your sales and marketing objectives aligned?
|Our sales and marketing objectives are somewhat aligned.|
|No, sales and marketing plans are separate with no shared objectives.|
|Yes, sales and marketing attribution is completely aligned.|
Question 2 of 4: Is your implementation budget in place?
|No, we do not currently have budget assigned towards marketing and sales team alignment.|
|Yes, budget is in place for marketing and sales alignment, and ROI is being realised.|
Question 3 of 4: Have you got the right sales and marketing platforms in place to accelerate growth?
|Somewhat, we have a CRM and MA solution but they are not yet fully integrated.|
|No, we don't yet have a CRM or MA solution in place.|
|Yes, our CRM and MA platforms underpin our sales and marketing strategy.|
Question 4 of 4: Are your sales and marketing teams built for innovation and scale?
|No, sales and marketing teams currently operate in silos.|
|Yes, we have innovative sales and marketing teams which can scale as required.|