B2B Smart. Enlightened technology and IT marketing and sales.
No other market sector changes as rapidly or as dramatically as IT and technology. From media, internet and software companies, to manufacturers of semiconductors and hardware, and networking and telecoms companies, any business which wants to operate and succeed in this marketplace needs to move even more rapidly still.
- To the less well-informed, the sector may seem to be thriving in all areas.
- To the knowledgeable, it’s clear that the hardware market is being propped up by the strength of the mobile handset segment.
- Sales of desktops, laptops and tablets have declined year-on-year and that trend is predicted to continue.
- Software is showing rapid growth.
- Telecoms are showing strong growth.